: Navigating the New Norm in Healthcare The global health crisis brought about by COVID-19 has irrevocably altered many facets of daily life, with one of the most significant shifts occurring in the healthcare and over-the-counter (OTC) product sectors. Jonathan Groves, Executive Chairman of Lanes, delves into these changes, highlighting the evolution of consumer behavior and the subsequent impact on the OTC market. The Shift to Home-Based Health Management Autonomy in Health: A New Consumer Paradigm The pandemic has catalyzed a move towards self-sufficiency in health management. Consumers, having adapted to the realities of lockdowns and self-isolation, are now more inclined The post Revolution in Self-Care: The Unexpected Power Shift in Health and Wellness appeared first on Business Today
: Key Takeaways: In a bold move against corporate overreach, a Manchester-based law firm, Barings Law, has announced plans to tackle the overcharging claims directed at St James’s Place, the UK’s largest wealth manager. With a surge in client complaints regarding excessive fees and unfulfilled services, Barings Law is expanding its workforce and establishing a new division dedicated to addressing these grievances head-on. As allegations of financial misconduct continue to surface, the battle for accountability in the financial sector intensifies. Let’s delve into the details of this groundbreaking initiative and its implications for both consumers and the financial industry. A Growing The post Shocking Revelation: Manchester Law Firm Takes on Wealth Giant Over Overcharging Scandal! appeared first on Business Today
: FirstConsumer Review Fairness case takes on promoter’s “big bucks on Amazon” claim lfair August 6, 2018 | 11:11AM FirstConsumer Review Fairness case takes on promoter’s “big bucks on Amazon” claim By Lesley Fair T he marketers behind a purported money-making promotion called Sellers Playbook appear to have skipped the chapter about complying with federal and state consumer protection laws. That’s the allegation in a complaint filed by the FTC and the Minnesota Attorney General . In addition, it’s the FTC’s first case charg ing violations of the Consumer Review Fairness Act. The roots of the allegations go back to another venture sued by the FTC earlier this year: FBA Stores, also known as Amazing Wealth System and Amazon Wealth Systems. The defendants in that case ran online ads and in-person workshops that claimed to reveal the secret s of making major money on Amazon. But few, if any, of the consumers who forked over thousands of dollars and implemented their “plug-and-play systems” earn ed the kind of c[...]
: Planning a social media marketing campaign? Read this first. lfair November 13, 2018 | 12:24PM Planning a social media marketing campaign? Read this first. By Lesley Fair It started as one of those “run it up the flagpole” ideas to enlist big-name gymnasts to promote a brand of mosquito repellent just as news stories about the 2016 Brazil Olympics were sounding warnings about the Zika virus. Public relations firm Creaxion Corporation and specialty sports magazine publisher Inside Publications used a variety of digital strategies on behalf of the brand: athlete endorsements, social media posts, “advertorials,” and consumer reviews. But according to the FTC’s complaint , their efforts violated established FTC advertising principles. Which of those strategies are you using? And are you avoiding legal pitfalls by making appropriate disclosures? Creaxion – an Atlanta-based marketing and PR company – was approached by client HealthPro Brands to help launch its mosquito repellent. They agreed Creaxion would produce[...]